Introduction and first steps-Introduction
Course overview
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Disrupting the legal sector with technology
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Legal Startup
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"A revolution in legal services"
"Artificial intelligence disrupting the business of law"
Interview: Dan Martin Katz - Professor Chicago-Kent College of Law
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Introduction and first steps-Legal Tech Business
Principal Legal Tech business areas – Market Place and Practice Management
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Principal Legal Tech business areas – Documents and Case Management
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Principal Legal Tech business areas – Legal Research and Online Lawyers
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Most relevant companies in online tech
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Innovation and legal education with Javier de Cendra
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Introduction and first steps-First Steps
Be an entrepreneur
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Starting a business
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Glossary and basic concepts
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Important concepts
The Business idea-Your Business Idea
The idea
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Where do good ideas come from?
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"How to Get Startup Ideas"
The idea maze
"Fear of bad ideas"
Share your idea
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A good business idea
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The business model
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Protect your idea
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The Business idea-New opportunities
Introduction
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Big data and legal
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"How Big Data Is Disrupting Law Firms And The Legal Profession"
Blockchain and legal
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Bots and legal
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Machine learning and legal
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Virtual reality and legal
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New professionals with Javier de Cendra
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"A Guide to Four Technologies Disrupting Legal Tech"
Interview: Daniel Lewis - Ravel Law CEO & Co-founder
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The Business idea-Business Model Canvas
Business Model Canvas – Infrastructure and Offering
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Business Model Canvas – Customers
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Business Model Canvas - Finances
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The Business idea-Examples
LegalZoom and Rocket Lawyer
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"Create products that people love by validating your idea first"
"There's always time to launch your dream"
Resources and execution-Execution
Introduction
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What resources do you need?
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Do you really need a “Business Plan”?
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"Writing a Business Plan"
Why a startup's initial business plan doesn't matter that much
How to finance your project?
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"16 Common Questions About Fundraising"
"Fundraising Mistakes Founders Make"
Building your core team
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Professional skills for lawyers with Javier de Cendra
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Hiring “attractive” employees
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"How to Hire Great People"
MVP
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"Minimum Viable Product: a guide"
Product Hunt Began as an Email List
Agile management
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"DIY vs Delegate"
Resources and execution-Tools: do not lose time
Introduction
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Email, docs and collaborations
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Build a web page
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Build an ecommerce website
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Big data and Machine Learning for Legal Tech
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Blockchain
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Work tools
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Dashboards
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Resources and execution-Readings, forum and quiz
"The Hacker's Guide to Investors"
"How to Ruin Your Company with One Bad Process"
Growing and accelerating your Legal Tech Startup-Marketing
Introduction
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Online marketing
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Online marketing tools
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Offline marketing
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Social marketing
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Inbound marketing
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CRM
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"From 0 to $1B - Slack's Founder Shares Their Epic Launch Strategy"
"How to create a profitable Freemium startup"
Growing and accelerating your Legal Tech Startup-Growth hacking
What is “Growth hacking”?
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"What are the best books or web resources on Growth Hacking and User Acquisition?"
Social marketing growth: Dropbox, Paypal and Hotmail
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"Why the Lean Start-Up Changes Everything"
"The 6 Best Growth Hacks to Get Customers Without Having to Pay for Them"
"4 Growth Hacking Strategies That Work Like Magic"
"20 Growth-Hacking Strategists You Should Follow In 2016"
Growing and accelerating your Legal Tech Startup-Metrics
Data driven companies concept
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KPI´s
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"Vanity Metrics vs. Actionable Metrics"
Lean startup model
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A/B testing
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"Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies"
Growing and accelerating your Legal Tech Startup-Conclusion
Wrap up with Javier de Cendra
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