The Product Develop Phase-Welcome
Course Introduction
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Course Syllabus and Prerequisites
The Product Develop Phase-Product Develop Phase Activities Part I
Summarize Critical Develop Phase Activities
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Expert Viewpoints: Product Development
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Product Implementation
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Product Requirements Refinement and Verification
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Expert Viewpoints: Managing Product Change
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The Product Develop Phase-Product Develop Phase Activities Part II
Market Validation: Beta Testing and Its Benefits
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Expert Viewpoints: Beta Planning
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Launch Planning Activities
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Expert Viewpoints: Effective Launch Planning
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The Product Develop Phase-Module 1 Summary and Assessment
Module 1 Summary: The Product Develop Phase
The Product Qualify Phase-Introduction to the Qualify Phase
Qualify Phase Overview
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Expert Viewpoints: Transitioning to Product Launch
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Expert Viewpoints: The Beta Test
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The Product Qualify Phase-Launch Preparation and the Launch Readiness Assessment
Launch Preparation Activities
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Sales and Channel Launch Preparation
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Expert Viewpoints: Sales Channel Support
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Expert Viewpoints: Marketing Readiness
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The Product Qualify Phase-Module 2 Summary and Assessment
Module 2 Summary: The Product Qualify Phase
The Launch and Deliver Phases-Launch Phase: Take the Product to Market
Launch Phase Overview
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Expert Viewpoints: The Launch
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Product Launch Activities
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Product Post-Launch Activities
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Expert Viewpoints: Launch Support
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The Launch and Deliver Phases-The Deliver Phase
Deliver Phase Overview
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Expert Viewpoints: The Growth Stage
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Expert Viewpoints: Customer Interface
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The Decline Stage
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The Launch and Deliver Phases-Module 3 Summary and Assessment
Module 3 Summary: The Launch and Deliver Phases
The Product Retire Phase and Next Steps -Product Retirement Phase Introduction
Introduce the Retire Phase of Product Management Lifecycle
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Reasons to Retire a Product
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Expert Viewpoints: Product Retirement
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The End of Life (EOL) Plan
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EOL Plan Success factors
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The Product Retire Phase and Next Steps -External and Internal EOL Plan Considerations
External Areas of Impact
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Internal Areas of Impact
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Expert Viewpoints: Product Management as a Career
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The Product Retire Phase and Next Steps -Module 4 Summary and Assessment
Module 4 Summary: The Product Retire Phase and Next Steps
Course Summary and Final Assessment-Course Wrap up
Congratulations and Next Steps
Thanks from the Course Team