Empathizing with users and defining pain points-Introduction to Course 2
Introduction to Course 2: Empathize, Define, and Ideate
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Welcome to Course 2
Introduction to the first portfolio project
Choose your portfolio prompt
Empathizing with users and defining pain points-Learn about UX design portfolio
Introduction to UX design portfolios
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Lisa - Create a UX design portfolio
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Review: Explore UX design portfolios
Empathizing with users and defining pain points-Start a UX design portfolio
Introduction to website builders
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Explore website builders for your portfolio
Plan your portfolio website
Introduction to best practices for UX design portfolios
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Start your online portfolio
Empathizing with users and defining pain points-Empathize with users
Empathize with users
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Understand empathy in UX design
Recruit interview participants
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Determine research goals and questions
Find and recruit interview participants
Prepare for user interviews
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Interviewing users
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Conduct user interviews
Build empathy with users to inform research
Empathizing with users and defining pain points-Learn about empathy maps
Empathy Maps
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Build an empathy map
Empathizing with users and defining pain points-Identify user pain points
Identify user pain points
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Case studies: Products that address pain points
Empathizing with users and defining pain points-Create personas
Understand personas
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Learn more about personas
Empathizing with users and defining pain points-Module 1 review
Wrap-up: Empathizing with users and defining pain points
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Glossary terms from course 2, module 1
Exemplars: Create personas for your portfolio project
Creating user stories and user journey maps-Craft user stories
Welcome to module 2
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Craft user stories
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Learn more about user stories
Review: Craft user stories
Consider edge cases
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Ayan - Real world example of edge cases
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Creating user stories and user journey maps-Create a user journey map
Create a user journey map
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User journey map slides
Creating user stories and user journey maps-Consider accessibility
Consider accessibility when empathizing
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Consider accessibility during user research
Understand the curb cut effect
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Creating user stories and user journey maps-Module 2 review
Wrap-up: Creating user stories and user journey maps
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Glossary terms from course 2, module 2
Exemplars: Create a user journey map for your portfolio project
Defining user problems-Define problem and hypothesis statements
Welcome to module 3
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Introduction to the define phase
Create problem statements
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Define problem statements
Learn more about defining user problems
Define hypothesis statements
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Define hypothesis statements
Review: Build problem statements and hypothesis statements
Defining user problems-Create a value proposition
Determine a value proposition
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Determine a value proposition
Defining user problems-Explore the influence of psychology in UX design
Understand human factors
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Explore psychology principles that influence design
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Defining user problems-Module 3 review
Wrap-up: Defining user problems
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Glossary terms from course 2, module 3
Ideating design solutions-Understand design ideation
Welcome to module 4
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Understand design ideation
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Learn more about design ideation
Explore lots of ideas
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Recognize business needs during design ideation
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Ideating design solutions-Use research to inform ideation
Use research to inform ideation
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Learn more about how research informs ideation
Craig - Research informs ideation in the real world
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Ideating design solutions-Build goal statements
Create goal statements
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Learn more about goal statements
Review: Build goal statements
Ideating design solutions-Conduct competitive audits
Scope the competition
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Learn more about competitive audits
Limits to competitive audits
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Steps to conduct a competitive audit
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Steps to conduct a competitive audit
Review: Create a competitive audit and audit report
How to present a competitive audit
Use insights from competitive audits to ideate
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Vanessa - My journey to UX
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Ideating design solutions-Brainstorm design ideas by sketching
Use How Might We to ideate
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Best practices for How Might We
Use Rapid Sketching to ideate
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Best practices for Rapid Sketching
Consider user journeys during ideation
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Ideating design solutions-Module 4 review
Glossary terms from course 2, module 4
Wrap-up: Ideating design solutions
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Ideating design solutions-Course review
Course 2 Glossary
Congratulations on completing Course 2: Empathize, Define, and Ideate
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Start the next course