A 21st Century Approach to Business Strategy-Strategic Management...for an Innovation Age
A Creative Company CEO Calls for a New Approach
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Introduction to the Course
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What is strategy? And why do we care about it?-Examples of Strategy in Action
What Strategy Is...
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More on Embrace, Extend, and Extinguish
What Strategy Is...continued
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Apple iPod + iTunes and Yael Naim
What Strategy Is...more examples
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Oldest McDonalds Video
What Strategy Is...Still More
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A Strategic Ploy?
What Strategy Is...Conclusions
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Summary of Mintzberg's Five Ps of Strategy
What is strategy? And why do we care about it?-Strategic Situations
What's a Strategic Situation (and what isn't)?
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Prisoner's Dilemma Matrices
More on the Prisoner's Dilemma
What is strategy? And why do we care about it?- Strategy as Postion versus Strategy as Capability
Strategy's Most Famous Thought Leader: Michael Porter
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Michael Porter's "What is Strategy?"
The Main Ideas in Porter's "What is Strategy?"
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Criticisms of Porter's Strategy as Position Approach
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The Alternative View: Strategy as Capability
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Mintzberg vs Porter
The Evolution of Strategy...Past Progress, Past Mistakes-The Origins of Business Strategy
Early Approaches to Business Strategy
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The military antecedents of business strategy
The Evolution of Strategy...Past Progress, Past Mistakes-The Age of Strategic Planning
Strategy, Scripted and Programmed
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Critiques of Strategic Planning
The Evolution of Strategy...Past Progress, Past Mistakes-The "BCG" Era
The BCG Matrix and Growth Curve
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BCG's Big Ideas
The Evolution of Strategy...Past Progress, Past Mistakes-Industry Analysis and Position (the "Porter Period")
Strategy as Multi-faceted Analysis
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Post Mortems for Porter's Approach?
The Evolution of Strategy...Past Progress, Past Mistakes-Learning from Past Mistakes
What We Can Learn...
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Where the History of Business Strategy Leaves Us
Changing World, Changing Strategies-The Shifting Strategy Landscape
Comparing 1975 and Today
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Internet Growth, Shipping Traffic Growth
Changing World, Changing Strategies-A More Globalised World
How Products, Services, and Work Now Move Easily Around the Globe
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The Realities of the Globalised World
Changing World, Changing Strategies-Strategic Implications for Companies
How the Competitive Game Shifts in a Globalized World
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Examples of Shifts to Differentiation Strategies - Wal-Mart, McDonalds
Changing World, Changing Strategies-Advanced Differentiation Strategies -- What we can learn from northern Europe
The World's Most Sophisticated Differentiation Strategies?
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The Future of Competitive Strategy? The Example of Vipp
Changing World, Changing Strategies-Hyper Differentiation in a Hyper Competitive World?
Aesthetics...the Last Frontier of Sustainable Advantage?
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Hyper Competition and Hyper Differentiation Described
Capstone Project Intro -- Strategy in a 21st Century Creative Company-Introduction to the case
Meet e-Types - A 21st Century Creative Company
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e-Types execs explaining how they think about their business
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Some Samples of e-Types Work
A Major Controversy - At Stake: The Future and Soul of the Company
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e-Types partners debating which design to present to TD
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Questions We Ask You To Consider...
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IMPORTANT Additional Details on Your Final Assignment
References and Additional Resources
One last thing...