Before we start... / Antes de empezar...-Welcome learners! - ¡Bienvenidos!
Welcome! ¡Bienvenidos!
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Before we start... / Antes de empezar...-Basic information - Información básica
Before we start
About the course
Course syllabus
Solving doubts and technical issues
Frequently Asked Questions
Antes de empezar
Sobre el curso
Temario del curso
Resolver dudas e incidencias
Preguntas frecuentes
W1. INTRODUCTION TO MEDIA AND THE CULTURE OF THE OLYMPICS-Video lectures
L1.1. Introduction to media and the culture of the Olympics
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L1.2. Introduction: the Olympics and the media
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L1.3. What are the Olympic Games?
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L1.4. Constituents and Governance
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L1.5. The Olympic Charter and the Media
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L1.6. Pierre de Coubertin
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L1.7. On the precedents of the modern Olympic Games
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L1.8. The first Olympic Congress
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L1.9. The Zeitgeist of the modern Olympic Games
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L1.10. The Olympics, sport and the transformation of society
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L1.11. The Ancient Olympics
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W1. INTRODUCTION TO MEDIA AND THE CULTURE OF THE OLYMPICS-We interview... / Entrevistamos a...
Short talk with Alan Abrahamson /Charla con Alan Abrahamson
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W1. INTRODUCTION TO MEDIA AND THE CULTURE OF THE OLYMPICS-Next week / La próxima semana
L1.12. Next week
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W2. THE OLYMPIC GAMES AND THE MEDIA-Video lectures
L2.1. Introduction
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L2.2. The Olympic Games System
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L2.3. Audiovisual and postmodernity
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L2.4. Communication and the Games: chronology
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L2.5. The Media's in the boost of the modern Olympism (1894-1932)
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L2.6. Television and media internationalisation of the Olympics (1936-1960)
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L2.7. The global Olympic Games (1964-1992)
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L2.8. Internet, the social Web and the commercialisation of the Olympic Games (1996-2012)
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L2.9. Introduction to the language of television
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W2. THE OLYMPIC GAMES AND THE MEDIA-We interview... / Entrevistamos a...
Talk with Alan Abrahamson (2) / Charla con Alan Abrahamson (2)
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W2. THE OLYMPIC GAMES AND THE MEDIA-Next week / La próxima semana
L2.10. Next week
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W3. THE MEDIA DURING THE GAMES-Video lectures
L3.1. Introduction
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L3.2. The television production of the Olympic Games
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L3.2.1. The working of a television production system
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L3.2.2. Planning the production
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L3.3. Programming the Olympics
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L3.4. The Olympics becoming into a storytelling or the construction of the Olympic hero
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L3.5. Olympic Broadcasting Services and the media during the Olympics
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L3.6. Symbols and Rituals of the Olympic Games
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L3.7. The Olympic Ceremonies, structure, protocol and symbols
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L3.8. The Olympic Ceremonies and the television
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W3. THE MEDIA DURING THE GAMES-We interview... / Entrevistamos a...
Talk with Yiannis Exarchos
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W3. THE MEDIA DURING THE GAMES-Next week / La próxima semana
L3.9. Next week
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W4. OLYMPIC NEW MEDIA: actors, management and contents-Video lectures
L4.1. Introduction
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L4.2. The DNA of the Internet and the Web
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L4.3. The Nature of the Communication on Social Networking Websites
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L4.4. Great Processes behind the Communication on Social Networks
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L4.5. The Social Media and the Olympic Games
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L4.6. Engagement, cross-pollination and the communication logics on Social Networking Websites
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L4.7. IOC Social Media Rules
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L4.8. The Olympic Family and the Social Media during the Olympic Games
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L4.9. Facebook participation and contents during the Olympics
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L4.10. Towards a new communication and management model on social networks
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W4. OLYMPIC NEW MEDIA: actors, management and contents-Next week / La próxima semana
L4.11. Next week
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W5. SPONSORSHIP AND TV RIGHTS MANAGEMENT-Video lectures
L5.1. introduction
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L5.2. The Olympic Games TV Rights: an introductory historical approach
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L5.3. The Olympic Brand
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L5.4. The TOP Sponsorship programs of the Olympics
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W5. SPONSORSHIP AND TV RIGHTS MANAGEMENT-We interview... / Entrevistamos a...
Talk with Daniela Negreda, IOC
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W5. SPONSORSHIP AND TV RIGHTS MANAGEMENT-Farewell and Gratitude
L5.5. Gratitude
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