Introduction
Stakeholder demands keep growing, but trust keeps falling
()
1. Why Ethical Business Has Never Been More Important
Transparency is both an opportunity and a threat
()
Younger workers are transforming culture
()
Relying on old ethics myths won't work
()
2. Characteristics of Unethical Companies
Unethical companies have a lot in common
()
3. Design an Ethical Business for the Modern World
Ethics by design
()
Design clear principles and apply them fairly
()
Hold leaders accountable
()
Design incentives that reward good behavior
()
4. Putting People and Culture at the Center of your Efforts
Prioritize leaders who can work under pressure
()
Make ethics everybody's business
()
Address the root causes of org culture problems
()
5. Conclusion
Next steps
()