Introduction
Preproduction of corporate videos
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Meet your instructors
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1. Scoping the Project
Initiating a project
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Identifying your stakeholders
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Completing a technical brief
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Completing a creative brief
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Creating a budget
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Creating a schedule
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2. Find Your Story
Defining messaging goals
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Researching your subject
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Creating a treatment
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The role of pre-interviews
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Creating a shooting script
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When do you need stakeholder sign-off?
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3. Planning for the Crew
Identifying needed crew
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Setting a schedule
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Creating a packing list
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When to go location scouting
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4. Transitioning to Production
Creating a call sheet
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Preparing for the shoot day
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Transitioning to production
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