The Best Practices of Graphic Design
Design a modern cover: Think simple, clean, and angular
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Transform a product sheet: Put your words here, not there
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Design a business card: Make it look like what it says
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Double your artwork for free: Use the same picture twice
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Design a ghosted logo: A picture always goes with itself
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Design a business card using repetitive shape
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Why round letters are bigger than straight ones
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Design a powerful poster: Work with your photo, not against it
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Design stationery that’s almost a brochure: Picture your product, not your logo
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Alignment: Your ruler’s good only for regular things
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Logo design: Think simple
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Your design needs a focal point: Dramatic photo anchors a strong makeover
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Chart your data with images
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Make a beautiful logo with off-the-shelf type
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How to transfer your look to a new format
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Angles
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The (very!) versatile art of the silhouette
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Easy, functional one-line design
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Signage: Consistency makes the brand
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Elementals: How black, white, and gray make depth
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A beautiful desk calendar you can make yourself
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Lesson of the counterintuitive logo
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How to design visual instructions
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Design a beautiful CD package
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Simple brochure presents your face to the public
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Soften the edge
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Small layout packs a big punch
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Shape it: Part one
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Shape it: Part two
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A logo makeover: Part one
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A logo makeover: Part two
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Grid collage
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People in a group on a grid
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Magazine cover redesign
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Designing cards with type alone
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Designing a small-space advertisement
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Designing a business card for a photographer
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Designing names with type and basic shapes
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Review of an outdoor sign logo
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Creating a small multipage brochure
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Designing with black, white, and gray
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Gestalt techniques: Isomorphism
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Redesigning a business card
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How to put motion on a static page
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The color wheel
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Layout decision points
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Designing a tiny brochure
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Panoramic spacing
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Multi-use format for a business card
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The boring book cover challenge: Part 1
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The boring book cover challenge: Part 2
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The single space practice
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Incorporating hairlines into your design
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Close enough with color choice
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More design techniques with grids
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Lanzarote calendar assignment
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Foreground focal point
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Stop, look, observe
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Working with a rule of thumb (dynamic) grid
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The humble power of negative space
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Go with the flow
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Learning by doing
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For the love of design!
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The boring book cover challenge, part 3
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Bold moves
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Simply beautiful
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Common but versatile looks
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Audacious philanthropy
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Simple slides
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Every face has a place
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Those little extras
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Seeing sight lines
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Swiss style grids, part 1
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Swiss style grids, part 2
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Poetic type
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Visual continuity
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Find your balance
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Procrastiworking with album covers
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Looking around: Why it works
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Don't fake it
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Find the focal point
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Tooth and texture
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Small and simple
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Design challenge: Dino Water
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Looking around: Address the audience
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Experimenting with borders
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Magazine layout triple threat
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Product ad comparison
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Lanzarote calendar assignment: Revisited
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Rewind: Simply beautiful
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Rewind: Seeing sight lines
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Find your center with typefaces
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Maki poster, part 1
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Maki poster, part 2
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Quick look: Decoded wallet case
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A type of luxury
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Quick look: Saltwater restaurant
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Quick look: Nick's Cove
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Less is more: Book covers
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Less is more: Notices
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Less is more: Posters
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Movement in design
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The British Academy: Logo
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The British Academy: Type
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The British Academy: Grid
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Quick look: Teavana rock sugar
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Ask John: Authentic advice
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Blue Note: Donald Byrd album cover
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Blue Note: Caddy Daddy, Part 1
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Blue Note: Caddy Daddy, Part 2
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Blue Note: Caddy Daddy, Part 3
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Ask John: Finding your passion
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It's all in the details: Lineweights
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Paper flyer redesign
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Set a headline with Gossamer
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Ask John: New business logo
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A new type: Helvetica Now
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In detail: Line values
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Typographic silence
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Rebranded: Uber
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Capture connection with authenticity
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