Introduction
Welcome
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What you should know before watching this course
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Using the exercise files
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Challenges
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1. Why Visual Communication Matters
The power of infographics
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What is visual communication?
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The science behind visual communication
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2. Types of Visual Communication
What is an infographic really?
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What is a motion graphic?
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What is an interactive infographic?
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What other types of visual communication exist?
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3. The Rules of Infographic Design
Always think about CON-text
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Focusing on one message
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People care less than goldfish
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Good content is 50% of a successful infographic
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Using correct data visualizations throughout
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4. The Process of Infographic Design
Researching your infographic
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Wireframing your infographic using Adobe Illustrator
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Setting your design up for success
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Adobe Illustrator and the graphing tools
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Adobe Illustrator quick tips
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Managing edits
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Challenge: Editing infographics
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Solution: Editing infographics
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5. How to Get Your Infographic Seen
Planning ahead
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Marketing do's and don'ts
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Understanding PR and HARO
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Measuring success
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Ex_Files_Infographics_Fund.zip
(850 KB)