Introduction
Practical negotiation for stronger results and stronger relationships
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1. Negotiation Foundations and Mindset
What is a negotiation, really?
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The secrets of the world’s greatest negotiators
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Compassionate curiosity: the foundational framework
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2. Preparation That Pays Off
Goals, outcomes, and a plan B
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3. Creative Dealmaking in Negotiation
Creativity as a negotiation skill
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Curiosity is the foundation of creativity
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Strategic deal structure
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4. Tactics That Maximize Value
Should you make the first offer?
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Trade-offs and concession strategy across issues
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Empathetic assertiveness
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Strategic vulnerability and self-disclosure
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Egocentric vs. empathetic persuasion
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5. Managing Pushback and Closing the Deal
Handling objections without escalation
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Micro-negotiations
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Close and commit
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