Introduction
Storytelling to influence leadership
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1. Create the Foundation of an Effective Story
Reverse-engineer the target outcome
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Build key messages to reinforce your target outcome
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Develop the core structure of your persuasive story
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Learn your stakeholders' needs to build a persuasive story
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2. Build the Business Case for Your Story
Leverage pain points to minimize resistance
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Integrate the right data to create a persuasive story
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Incorporate stakeholders to solidify your storytelling
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Prepare for worst-case scenarios while presenting
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3. Prepare to Present Your Story
The six elements of compelling business storytelling
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Design your presentation to stick to your message
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Incorporate the winning mindset of "us" in your story
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Understand hot topics to prepare for questions in advance
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4. Nail Your Delivery
Start your story strong
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Deliver your message in three key points
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Manage pressure and nerves while presenting your story
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Drive home your story and seal the deal
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Conclusion
Start crafting your story
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Ex_Files_Storytelling_Influence_Leadership.zip
(73 KB)
Glossary_Storytelling_Influence_Leadership_Decision_Makers.zip
(56 KB)