Introduction
Welcome
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What you should know before watching this course
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Using the exercise files
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1. Understanding the Proposal
An overview of proposal writing
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Reviewing the general purpose of RFP
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Reading the RFP
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Asking questions
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Understanding the time element
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Using charts
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Understanding the reader
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2. Types of Proposals
External solicited
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External unsolicited
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Internal solicited
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Internal unsolicited
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3. Responding to an RFP
Following the writing process
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Using a direct approach
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Following the rules
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Connecting the dots
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Offering more
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4. Customizing the Proposal
Researching the company
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Giving complete and specific answers
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Using the client's jargon
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Being concise
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Constructing a reader-friendly design
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5. What to Include
Overview of proposal parts
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Prefatory parts
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Body parts
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Ending parts
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Appended parts
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Visuals
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6. Following Up
Taking initiative
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Debrief on the outcome
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Ex_Files_writing_proposals.zip
(123 KB)
Glossary_Writing_a_Proposal.zip
(102 KB)