Introduction
Welcome
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My brief story: Art direction
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1. The Art Director Role
What is an art director?
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Art director vs. a designer
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Path to becoming an art director
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2. What Makes a Good Art Director
Essential skills of an art director
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Responsibilities of an art director
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Directing designers
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Directing photographers, illustrators, and typographers
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Giving feedback
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Receiving feedback
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What good art directors have in common
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3. Art Direction in Action
Case Study: Newsweek
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Case Study: Frank Lloyd Wright Foundation website
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