Introduction
Create a powerful marketing strategy
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1. Questions
What is your value proposition?
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Who is your target market?
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What buyer personas are you using?
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Who is your competition?
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What is your objective?
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What are your most important metrics?
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What messaging assumptions have you made?
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What are your touchpoints?
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What are your priorities?
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What do you want to accomplish?
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What stage is your business in?
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What is your Net Promoter Score?
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Where will growth come from?
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What is your budget?
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What's your price image?
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How are you addressing privacy concerns?
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Why?
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Conclusion
Stay curious
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