Introduction
Integrate data into product research and design
()
1. Planning Your Roadmap
Identifying questions for research and design
()
Gathering priorities from stakeholders
()
Identify barriers to usability, accessibility, and inclusion
()
Visualizing your roadmap
()
2. Product Analytics Discovery
Integrating data analytics discovery to learn user behavior
()
Using Heap for product analytics discovery
()
Using Pendo for product analytics discovery
()
3. Customer Discovery
Selecting the right research method
()
Inclusive participant criteria and recruiting
()
Survey design basics
()
Interview basics
()
Incentives and scheduling
()
4. Design Discovery
FigJam brainwriting
()
FigJam for journey mapping
()
FigJam for design studio
()
FigJam for card sorting
()
Creating wireframes in Figma
()
Inclusive design practices
()
5. Generative and Evaluative Testing
Generative testing
()
Evaluative testing
()
6. Reporting and Communication
Synthesizing data
()
Knowledge sharing
()
Conclusion
Taking data, research, and design further
()
Ex_Files_Data_Driven_Product_Research_Design.zip
(758 KB)