1. How to Plan a Live-Stream Event
How to promote a live stream
()
Planning a tentpole event
()
Building your team
()
Using tools to invite people
()
Communicating with participants
()
The importance of lighting
()
The importance of audio
()
2. How to Run a Live-Stream Event
How to run a live stream
()
Getting started
()
Basic event information
()
Private versus unlisted event, and custom versus quick setup
()
Advanced settings
()
Creating the event
()
Choosing a bitrate for streaming
()
Selecting an encoder
()
Wirecast basics
()
Previewing and starting the live stream, part 1
()
Previewing and starting the live stream, part 2
()
Content ID
()
Additional resources
()
3. How to Market a Live-Stream Event
How to market a live stream
()
Taking advantage of Google marketing tools
()
YouTube archival capabilities
()
Gamification
()
Increase channel subscriptions
()