Introduction
Storytelling for connection
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1. Storytelling Data
Don't data dump
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2. Storytelling Basics
Lead with why, not what
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Show, don't tell
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Meet people where they are
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Make your audience feel smart
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Sound like yourself
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Act like a content creator
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3. Navigating Change with Purpose-Driven Storytelling
Make the change matter
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Share the story behind the change
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Honor the past
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Don’t hide the hard
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Create new stories
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4. Storytelling to Improve Team Outcomes
Inspire your people
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Create a culture of learning
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Boost belonging
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Reduce unnecessary anxiety
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