Introduction
Welcome
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Using the exercise files
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1. Understanding Webinars
What is a webinar?
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Understanding how businesses use webinars
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Attracting new customers with webinars
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Building client relationships with webinars
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Making webinars engaging
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2. Selecting Webinar Software
Researching important features
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Assessing your needs
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Comparing software products
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A closer look at Adobe Connect
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A closer look at GoToWebinar
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A closer look at WebEx Event Center
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A closer look at Google Hangouts On Air
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A closer look at AnyMeeting
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3. Planning Your Webinar
Defining your purpose
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Selecting a webinar topic
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Selecting webinar presenters
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Filling production team roles
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Creating a webinar agenda
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Orienting the audience
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Building the presentation
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Planning audience interactivity
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Scheduling your webinar
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Marketing your webinar
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Rehearsing your webinar
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4. Producing Your Webinar
Using audio and video
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Preparing your environment
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Setting attendee and presenter permissions
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Recording the webinar
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Opening the webinar event
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Introducing the webinar
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Handling audience Q&A
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Polling the audience
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Using interactive whiteboards
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Concluding the webinar
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Following up with attendees
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Ex_Files_WebinarFund.zip
(215 KB)